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Digital TV sector seemed to be tested by two big names, Apple and Google. Apple was preparing a TV set for launch early 2013.

Information quoted from an internal source who declined to be named said Jeff Robbin, Apple engineer who helped create the iPod and iTunes are leading the cultivation of this product.

But as usual, quoted from Bloomberg, on Monday (10.31.2011), Apple refused to confirm or comment on rumors about the presence of its new product.

Apple says an internal resource person, company from Cupertino, California, United States wants to let users easily access TV show by integrating all the available content sources such as cable TV, an online movie rental services and iTunes.

Before death, former Apple CEO Steve Jobs has also said that he has solved the problem of constructing and developing a TV. This was revealed in a book written by Walter Isaacson biography.

"I wanted to create a set of fully integrated TV is easy to use. It will be synchronized with all your devices, also with iCloud. I will make the simplest user interface you can imagine. Finally I found a way," Jobs said at the time.

Hearing rumors of the arrival of the Apple TV, Google has as its nearest competitor doing some updates to Google TV was first launched in 2010.

Apple itself has experimented with digital TV sets since 2007. At that time, Apple launched the Apple TV connected with TV and offer access to content stored on the hard drive or download it from iTunes. The latest version of Apple TV, which was launched last year, get rid of this hard drive and replace it with more streaming options.

From the outside, the latest 15-inch MacBook Pro closely resembles its predecessor. It sports the same solid aluminum unibody enclosure with the indented thumb scoop for opening the lid, the same huge touchpad, and the same stiff button that makes tapping and swiping the touchpad with your fingers easier than depressing the button. The big glossy screen still has a resolution of 1440 by 900 pixels, and all ports--including the MagSafe power port, gigabit ethernet, FireWire 800, two USB ports, and separate audio-in and -out ports--are still grouped together on the left side of the case. The iSight camera is positioned in the same spot, as is the 8X SuperDrive. Nevertheless, Apple has introduced significant changes to the new model.

A new Secure Digital (SD) card slot lets you transfer files to your Mac and boot the laptop. Apple says that the MacBook Pro supports the following cards: SD (which holds 4MB to 4GB of data), SDHC (which holds 4GB to 32GB of data), microSD (with an adapter), and miniSD (with an adapter). It does not support SDXC, a new card specification that theoretically can support up to 2TB of storage; this card is not yet available on the open market, however. Users--especially photographers and videographers--who have invested in ExpressCard hardware will lament Apples decision to eliminate the ExpressCard/34 slot. The latest 17-inch MacBook Pro retains its ExpressCard/34 slot.

For the 15-inch MacBook Pro, Apple has abandoned replaceable batteries in favor of the same battery technology that it introduced earlier this year for the 17-inch MacBook Pro--a larger, flatter, more compact, and longer-lasting lithium-polymer battery. The new battery contains a chip that monitors things like charge level and temperature, and communicates this information to the computer. According to Apple, the technologys ability to determine and maintain the optimal charging currentenables the new battery to survive 1000 charges, or approximately five years, before reaching 80 percent of original capacity; conventional rechargeables have a typical lifespan of 300 recharges. In the Macworld Labs tests of battery life, the new battery held out for ran an average of 4 hours. PC Worlds Battery tests (running Windows Vista in Boot Camp mode) didnt shine as favorable for the high-end MacBook Pro we tested. It only lasted 3 hours, 40 minutes in PC Worlds Battery drain tests. Thats almost a half-hour less than the average all-purpose machine running the same test.